A paradigm shift in happening in Ford.
A documenary series shown on web detailing Ford effort to change itself, top down to bottom. This is called Bold Moves
A very bold initiative by Ford in which the company acknowledges the danger of its competitors, understands that probably the competitors are offering better products and range that themselves and as Mark Fields, executive VP of Ford, mentions "Change or Die"
Please do click the link above and watch the first episode, awesome.
I got to read it from Thomas R Clifford's blog. I really love reading his blog as it always contains something that jolts your thought process. Enjoy.